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September 23, 2011
Hollywood, CA

Digital Asset Management in the Real World

DAS 2011 offers in-depth, real world information on an ever-advancing technology. Case studies will offer a mix of broadcasting, national archives,studios and educational institutions, providing a unique opportunity to compare approaches in different communities. This real-life approach will bring content creators, caretakers and vendors together to address the realities with which we are all faced, what works in theory, and what works in the real world.

Previous case studies have included NBC Universal, Warner Bros., BBC Scotland, National Geographic Television, Swedish National Archive, Democracy Now! and WNET.

Proposal Criteria:
Presentations/Case Studies

Be an implementation of a digital asset management system for moving images or related (film, sound, video, etc) and use the framework of the lifecycle of a digital asset as a guide.

The structure of the program:

...... 1) Creation of the asset (born digital, digitized, format, resolution etc)

...... 2) Metadata (created throughout the workflow; preservation, ......
...... technical, descriptive metadata; ingesting legacy data; data
...... embedded in files)

...... 3) Infrastructure (nuts and bolts, storage, climate control)

...... 4) Access (distribution, etc)

Has to be either recently completed (roughly within the last six months) or almost completed (60% or more).

No vendor presentations. Vendors may participate as part of the presentation, but not as primary presentor.

We would look to have two presenters per case study, with each speaker representing different responsibilities on a project. For example, a case study could have an archivist and someone from technology speaking about how they worked together to implement a project. Each presentation would be about 45 minutes, allowing for 30-35 minutes presentation and 10-15 minutes Q&A.

Please send your proposals to tom.regal (at) att.net.